Famesters

Influencer Marketing Report 2025. Download now!

MOBILE APP INDUSTRY & INFLUENCER MARKETING: THE 2025 REPORT

Stay ahead in the mobile-first world with insights from Famesters, Business of Apps, and industry experts. Find out what’s driving growth in the mobile app space, where users are actually spending their time and money, and how influencer marketing is making an impact.

Staying on top of mobile app trends is tough. Usage patterns change fast, and what worked last year might not cut it today. On top of that, keeping users engaged is harder than ever, and figuring out which marketing strategies actually pay off can feel like guesswork.

This report is here to make sense of it all. It digs into the numbers and trends shaping the mobile app landscape right now. You’ll get a clear picture of how user behavior is shifting, where the money is flowing, and which marketing approaches are delivering real results. Instead of vague predictions or generic advice, we break down the data and explain what it means in practical terms. Whether you’re planning your next campaign or just trying to understand where the market is headed, this report will give you the tools to make smarter decisions.

Who will benefit from the report on the app industry and influencer marketing?

This report is for anyone who wants a clear picture of what’s happening in the mobile app world right now. If you’re building, promoting, or investing in apps, you’ll find the insights here practical and easy to use. Here’s who will get the most out of our app report:

App developers

If you’re working on new features or planning updates, our report will show where user behavior is heading. You’ll see which app categories are growing the fastest, what people are spending their money on, and how emerging trends like AI and mobile commerce are reshaping what users expect.

Marketing teams

If you’re looking to keep users engaged or attract new ones, this report gives you the data to make informed decisions. You’ll get a breakdown of how mobile usage is changing, why apps are dominating, and what key marketing trends are playing the biggest roles in driving downloads.

Investors

If you’re looking for the next big thing in mobile apps, this report will show you where the growth is happening. You’ll find data on revenue projections, engagement trends, and which app categories are seeing the biggest increases in spending. It’s a straightforward way to spot where the market is heading.

Influencer marketers

If you’re running campaigns for apps or planning to, this report will show how brands are using influencers to get results. You’ll see which types of influencers work best for different apps and which industries are leading the way in using influencer marketing to boost engagement.

What you’ll get with the Famesters app industry report

This report is a roadmap for anyone who wants to understand where the mobile app market is heading and how to make the most of it. Don’t waste time guessing — get the facts and put them to work.

A clear picture of mobile growth

See how mobile is taking over the digital space, with the latest data on usage and revenue growth. Understand why apps are now the go-to for users, leaving desktop and tablets far behind.

Where the money is

See which app categories are bringing in the most revenue and how spending patterns differ across regions. Know where to focus your efforts to get the best return.

Influencer marketing that works

See data on how mobile apps are making the most of influencer marketing. Learn which types of influencers and ad formats are being used the most and why; find out exactly what works and why.

The future of mobile apps

Spot emerging categories and new revenue models. Whether it’s AI-driven apps, mobile shopping, or new ways of keeping users engaged, we highlight what’s gaining traction.

Famesters’ app industry + influencer marketing report: data-driven insights and expert analysis

More people are using apps to shop, stream, stay connected, and get things done. Understanding how those habits are changing — and why — is key to making smart choices about building and promoting apps. Our report will give you both the facts and the trends. You’ll come away knowing what’s happening right now and what to look for next.

Mobile app market growth

Mobile app revenue keeps climbing. We break down the numbers to show how the market is expanding and why it’s on track to hit $330 billion in 2025. You’ll see which factors are driving this growth and how changes in technology are making apps even more essential.

Mobile app market growth

App user engagement

People aren’t just using apps more — they’re depending on them. From messaging and streaming to shopping and organizing, apps are where users are spending most of their mobile time. This report explains how that shift happened and why it’s sticking, even as downloads start to slow down (just a bit).

Marketing mobile apps smartly

We’ve gathered 10 top app marketing trends for you! Also, here’s a sneak peek: mobile apps and influencers are working well together, but not all approaches deliver. We’ve got data on which influencers are most effective and which app categories are using them the most. You’ll see what the numbers say about working with influencers to get real results.

Marketing mobile apps smartly
Emerging trends in the mobile app industry

Emerging trends in the mobile app industry

Apps are changing fast, especially with new tech coming into play. Generative AI, augmented reality, and mobile shopping are becoming more popular, and they’re pushing apps to do more. We look at why these trends are growing and what they mean for anyone involved in mobile apps.

Our app report will give you both the facts and the trends. We are gathering the latest numbers and insights from experts to help you see what’s happening and why it matters.

Join the wait list to get the full breakdown and make better decisions for your app strategy!