Gaming influencer services
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Brand & product research
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Market research & competitor analysis
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Strategy building
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Testing
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Scaling
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Evaluating and reporting
INFLUENCER MARKETING FOR MOBILE GAMES
Reach the right people who love mobile gaming with the help of influencers on social media. The Famesters agency is here to do all the work needed: an effective end-to-end campaign to get you a higher ROI!
Our clients
Famesters in numbers
8+ years of experience
65 countries covered
1 500+ campaigns launched
7 000+ influencers involved
5 000 000+ videos launched on YouTube
1 000 000+ streams held on Twitch
1 000 000+ posts on TikTok
$7 received on average for every $1 spent
Why should you choose the Famesters agency?
8+ years of experience
Across 8+ years, we’ve tested thousands of integrations for games on Android and iOS and mapped patterns that hold up: which influencers suit mid-core vs. casual titles, which offers get clicks, and which formats fall flat. We’ve fine-tuned briefs so creators stay natural while still hitting your key beats. And if results dip, we know which tweaks lift performance.
The best prices for influencers’ services
Each negotiation with creators regarding prices starts with evidence: historical CPM, view-through rates, retention in the first 30 seconds, and conversion outcomes from similar titles. We show creators where their quote sits against these benchmarks and propose a path to “yes”: bundle pricing, multi-video arcs, or KPI-linked bonuses that reward performance. The result is a lower or fairer effective rate grounded in data, not opinion.
End-to-end marketing campaigns
You get an in-house influencer team without the hiring: we handle research, strategy, creator selection, creative briefs, production, compliance, launch, optimization, and reporting. We learn your game for mobile devices, the competitive set (iOS & Android included), and the audience segments, then build a plan from benchmarks — not guesses. After each campaign, you receive a clear report with KPIs (CPM, CTR, CPI), learnings, and next steps, so you know exactly what worked and why.
Testimonials
It has been an outstanding experience. Famesters exceeded our expectations! We look forward to continuing our successful partnership
Aynur Bulatov
Case studies
Frequently asked questions
It’s a type of marketing that gets your game for mobile devices sales, installs, and new users with the help of social media influencers. The gaming community is strong and large online, especially on platforms like YouTube and Twitch. And there are a lot of popular gaming influencers who have loyal followers ready to listen to their advice. When an influencer shows your mobile game and recommends it to their audience, the game gets a significant boost in downloads and new users. With this, influencer marketing becomes one of the most effective ways to promote mobile games.
Here’s some data for your information: marketers admit that the ROI from influencer marketing is 11 times higher than from other types of advertisement; 61% of consumers trust influencer recommendations and only 38% trust brand-generated content.
- Research your target market and competitors.
- Learn what your target audience likes, what is trending in your niche.
- Build an influencer marketing strategy, considering all the risks.
- Discover relevant creators.
- Negotiate the prices for their services, draw up documents to sign.
- Check their drafts, approve them or explain what has to be changed.
- Monitor the content, control content relevance and posting time.
- Monitor your game’s metrics.
- Measure and analyze the results.
Or you can simply contact Famesters, and we will create, launch, monitor your campaign and report the results. Our specialists with 8+ years of experience in the niche are ready to help you make the most out of collaborations on YouTube, Twitch, TikTok, and other social media platforms.
Find the relevant creator and their contacts, tell them about your product and company, negotiate the price, and make an agreement. Don’t forget to sign the corresponding documents!
Some gaming creators have their (or their agent’s) email stated in their profiles on social media. Some prefer to be DMed on the platforms themselves. Others can only be reached via an agency: Famesters also have such exclusive creators that will only promote your brand with our help.
Success metrics can include engagement rates, app downloads, increase in social media followers, website traffic, and actual sales or in-app purchases. We also look at the quality of interactions and feedback from the gaming community to assess the campaign’s impact on brand sentiment. It all depends on your KPIs: before launching a campaign, we help you set them based on what exactly you need to achieve.
We consider several factors, including the influencer’s audience demographic, engagement rate, content style, and how well their personality aligns with your game’s brand. It’s crucial that the creator genuinely enjoys and is excited about your game for the promotion to feel authentic. We also check how the creator performed when promoting products, services, or specifically mobile games in the past.
Yes, we recognize the value of reaching broader audiences. Working with creators in related niches like tech, entertainment, and lifestyle can introduce your mobile game to potential players who might not follow traditional gaming channels.
Famesters are ready to get the entire gaming community to know your awesome mobile game. Are you ready to win the market and the hearts of the audience?
Contact us now to get started!