What is Famesters agency?

We are an influencer marketing agency connecting brands and influencers all over the world since 2017. We operate as a full-cycle agency, running your influencer marketing campaigns from preliminary research to final reporting and result analyzing. The Famesters agency is here to manage every stage of your next campaign with influencers and make sure it turns out successful. 

At Famesters, we use a blend of human expertise with advanced technology. Our approach is data-driven, we rely on solid information and numbers, but add human touch to the work. Famesters influencer marketing specialists work with people for people – we approach each brand, influencer, and audience individually to come up with the best solutions that actually work and bring you high ROI, quality traffic, and solvent customers.

What is the Famesters influencer marketing agency pricing? What are your fees?

Our price varies based on your budget. The price you’re quoted includes clear calculations, ensuring that there are no hidden or additional fees. With that, you get a full package of influencer marketing services, including:

• Creative content and copyright ownership. We make sure you get the legal opportunity to further use the content an influencer creates for your campaign.
• A dedicated team. You get a team of influencer marketing experts working on your project as if you had an in-house team – except that you don’t need to search for it, hire, and maintain.
• Thorough analytics. We check each influencer before suggesting them for a collaboration both manually and with the help of AI. Then, during the campaign, we monitor how each influencer and each piece of content performs and suggest adjustments. In the end, you get a full report.
• 24/7 support. We are always there for you, ready to assist and answer any questions.

What’s the minimum budget you work with? How do you allocate budgets?

The minimum budget our influencer marketing agency works with is $10,000. We strive to get the most of the budget for you, so we suggest splitting it, and this is how and why:

• Testing. When we initiate a campaign, we allocate just 40% of the overall budget to identify the most lucrative strategies for your promotion.
• Evaluation. We assess the outcomes, pinpoint the best-performing tactics, and propose fresh concepts for testing.
• Expansion. We amplify the best-performing strategies using the leftover 60% of the budget to deliver an enhanced ROI for you.

How do you pay influencers? Do costs depend on CPA? Is there a revenue share option?

We work only with a fixed payment for a publication/a pack of publications by an influencer. We negotiate the price on the behalf of our client, considering the influencer’s metrics and previous performance to make sure the price is fair. Unfortunately, CPA-based payments or revenue share between a brand and an influencer cannot be arranged.

What’s the process of work at Famesters?

At Famesters, our work process is streamlined and comprehensive:

• Analysis & strategy. We begin by studying your brand, product, and the market, understanding your target audience’s behavior, and analyzing your competitors. This research forms the foundation for a successful launch.
• Campaign preparation. After defining the strategy, we execute it to meet the campaign goals and KPIs. We identify influencers perfectly aligned with your brand, negotiate optimal prices, and ensure all obligations are met.
• Launch & reporting. We meticulously manage every stage of your advertising campaign, ensuring timely execution and compliance. Our real-time monitoring provides ongoing insights, and at the end of the campaign, you receive detailed performance reports and analytics.

In addition to this primary process, we also offer services like influencer discovery, competitors’ research, media pairing, campaign execution, and legal support.

What kind of guarantees do you provide?

At Famesters, we pride ourselves on offering guarantees that set us apart:

• Use of advanced AI. We employ our proprietary AI technology to work with top influencers, ensuring powerful and measurable advertising campaigns.
• Results. Backed by our AI’s deep research and calculations, we confidently forecast campaign performance.
• Data-driven decisions. All our strategies and actions are rooted in robust data analysis, ensuring you receive genuine engagement without concerns like inflated influencer prices or fake followers.

How do you select influencers for campaigns?

We don’t just download some influencer lists and hand them out to you with approximate prices per influencers’ services. At Famesters, our influencer selection process is a meticulous blend of data-driven analytics and strategic considerations:

• Advanced AI analysis. We utilize our proprietary AI technology to sift through a vast pool of influencers, ensuring we identify those who align with the specific needs of a campaign.
• Target audience matching. Understanding your brand’s target audience is paramount. We ensure that the influencer’s followers align with your brand’s desired demographic, behavior, and perception.
• Engagement metrics. Beyond just follower counts, we focus on engagement rates, ensuring that the chosen influencers have an active and engaged audience that interacts genuinely with their content.
• Authenticity check. We analyze influencers for signs of fake followers or inflated engagement metrics, ensuring brands collaborate with genuine content creators.
• Brand alignment. The influencer’s content style, values, and persona must align with the brand’s ethos and messaging. This ensures that the partnership feels organic and resonates with the audience.
• Performance history. We evaluate the past performance of influencers in similar campaigns to gauge their potential ROI and impact.
• Budget considerations. We negotiate with influencers to secure optimal rates, ensuring the campaign remains within budget while achieving maximum reach and impact.
• Legal and contractual compliance. Before finalizing influencers, we ensure they understand and are willing to comply with all contractual obligations, terms, and guidelines.
• Feedback and iteration. Post-campaign, we collect data and feedback on influencer performance. This iterative feedback loop helps refine our influencer selection process for future campaigns.

By prioritizing both quantitative metrics and qualitative factors, we ensure that the influencers chosen for campaigns are not only effective in reaching target audiences but also foster genuine brand-influencer relationships.

How are you different from other influencer marketing agencies?

Famesters offers several unique features that differentiate us from other agencies:

• Deep vertical expertise. Famesters is a specialized agency with a deep expertise in specific verticals including PC & Console Gaming, Mobile Gaming, iGaming & FinTech, and Applications & Software. For each vertical, we have a dedicated team that brings a wealth of experience to the table. This specialized approach ensures that we can cater to the unique needs of each market, without a “one size fits all” mentality.
• Time-sensitive advertising campaign launches. In the fast-paced world of influencer marketing, timing is everything. Thanks to our extensive knowledge of the various markets and verticals we operate in, we are adept at executing time-sensitive launches with precision and efficiency. This ensures that your campaign hits the market at the right time to make the most significant impact.
• Human + AI synergy. While we harness AI’s power for data analysis and influencer discovery, our human touch ensures a balanced, efficient, and personalized approach to every campaign.
• Full-cycle management. We offer an A to Z campaign management, from initial strategy to post-campaign analysis, working seamlessly as an extension of your team.
• Strategic testing. Before fully launching a campaign, we use only 40% of the budget for testing, ensuring that we identify and scale the most profitable strategies for the best ROI.
• Worldwide reach. We don’t limit our campaigns to specific geographies. Whether you’re aiming to penetrate a new market or expand in a current one, our expertise ensures your brand gains global recognition. We have successfully completed over 10,000 of influencer marketing campaigns across 68 countries.
• Holistic services. From performance strategy and influencer discovery to legal support and multi-platform media pairing, our comprehensive suite of services caters to every aspect of influencer marketing.

By prioritizing data-driven decisions, cutting-edge technology, and a deep understanding of the influencer marketing landscape, we ensure our clients experience unparalleled success in their campaigns.

What are your strongest geos?

We work globally, already covering 68 countries on all continents (except Antarctica). Here are some regions we are currently especially active in:

• North America
• Latin America
• Europe
• CIA
• MENA
• East Asia
• Africa
• Oceania

Check out our geos page to learn more about where and how we help brands win the hearts and minds of consumers.